Jim has a number of clients in the hospitality/tourism
(restaurant/hotel) sectors together with wine companies
both in Australia and overseas. He also has clients
in the airline/cruise line industry.
The following is a brief description of what Jim can
offer:
- Wine by the glass programme: selecting, pricing, merchandising
- Wine list selection
- Server education
- Food & wine matching
- Wine promotions and merchandising programs, profitability
and guest satisfaction
- 'Meet the winemaker' dinners and special tutoured
tasting evenings
- Wine pricing strategy, profitability & adjustments
- Write tasting notes for wine lists and inflight menus
- Source wines from around the world using my contacts
to buy direct and on sell.
- Advice for in-store layout and promotion including
lighting, racking, merchandise, refrigerated displays
and branding
- In-store promotion and marketing of wines
- In-store retail sales advice
- Window display, layout
- Use of both domestic and international clients base
for wine sales and distribution.
- Integrated wine lists to match other outlets from
cocktails/wine
- Menu design and pricing
- Wine cellar appraisal
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